01
Another layer between you and the customer
Add a new direct route to customers.
Phoenix Torch × MUSE
Don’t let MUSE skip over your business
We connect your business to MUSE, so customers can find you, ask questions and buy or book, all in one chat.
Get recommended by MuseYour systems
Keep your existing tools and services
Muse connector
Make your business accessible to Muse
Direct channel
Automate new enquiries, bookings & sales
01Your systems
The next customer may not search for you.
Their personal AI will.
People are increasingly using AI to search, compare and buy online and book holidays.
Your business needs Muse to recommend you before the competition.
+3M
Weekly Muse Users and Growing
Search on MUSE
“Hey Muse, find a place to stay in Vermont this weekend, with a lake that allows pets.”
Explore options
Compare hotels, prices and availability in the chat.
Book or buy
Complete the booking or purchase, direct through the agent.
Enjoy
Questions answered. Booking confirmed. Notifications handled by Muse.
02The opportunity
Today’s distribution keeps you dependent
Traditional platforms put another layer between you and the customer. A direct Muse channel gives you another route to reach customers, without needing to change your existing tools.
Muse is already opening new ways for customers to discover and buy, but most vendors aren’t set up to work with them.
02
Stay in control of your customer’s journey
Privacy, security, and data still controlled by your business
03
Dependent for visibility
Your visibility depends on the channels customers use.
04
Muse is changing how people buy
We make your business accessible to Muse.
03How it works
One Muse connector.
A new route for customers.
Phoenix Torch connects your existing systems to Muse, making your inventory, availability, pricing and services accessible so customers can discover, ask questions and book or buy from you.
Step 01
Your systems
- Channel manager
- Booking engine
- Inventory & Pricing
- CRM systems
Step 02
Phoenix Torch Muse Connector
Connects your systems to Muse securely and makes your service accessible
Step 03
AI Agents
- Discover your business
- Answer questions / enquiries
- Check availability
- Compare options
- Book or Buy
04FAQ
Frequently asked questions
The most common questions we get from hotels, Airbnb hosts and online services about getting their business onto Muse.
Does this work alongside Airbnb, Booking.com or Shopify?
Yes. This will add a Muse sales channel alongside the existing platforms you already use, it does not replace them.
What can an AI agent actually do?
With Muse, the exact capabilities depend on the connector. These can include discovering your business, answering questions, checking availability, comparing options and helping customers to book or buy.
What can Muse do for my business?
Muse can help customers discover your business, ask questions and make bookings or purchases without leaving the Muse app or Muse AI experience. The Muse connector makes your systems and services accessible to Muse.
Will this work with my existing system?
That’s what we assess first. We’ll review your current setup and confirm what can be connected, what Muse can access, and what’s needed to get you live.
How long will implementation take?
We aim to get your business and services visible on Muse within 1 to 2 weeks, depending on your systems and the integration required.
Which AI agents does it work with?
This service is currently built specifically for Muse. Because we use MCP, with adjustments the connector will work with other compatible AI systems over time. Contact us to find out how you can be enabled to take bookings through ChatGPT, Claude, and other AI platforms.
What is MCP, and why does it matter?
MCP (Model Context Protocol) is the connection standard we use to make your systems and services accessible to Muse. You don’t need to understand the technical side, we handle the integration and set it up for you.
What happens next?
Book a 15 minute consultation with the Phoenix Torch team. We’ll understand your business, review the systems you use, and outline what’s needed to get your services onto Muse. Our team can complete the setup within 1 to 2 weeks.
05Next step
Ready to get more customers through personal AI?
Let Muse handle your customers’ questions, payments, and notifications without lifting a finger.